Trends in Enterprise WordPress Content

Here are the slides I presented at WordCamp Switzerland 2014 in Zurich about recent trends in enterprise WordPress content.

Corporations and big brands are always looking for better ways to get their content featured, shared, and visible. In this presentation I examine some of the latest trends related to enterprise content and how any site can take advantage of the experimentation happening on big volume and innovative publishers using WordPress. I delve into longform, newsletters, microsites/corporate sites, social media, multisource & interactive content, and comments.

Some of the slides had lengthy commentary associated with them – if you have any questions, please get in touch! My slides are also available on Slideshare.

Below are some Tweets & reactions from the event – thanks to everyone who came!

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Director of Product Marketing @ HubSpot. Early hire @ Automattic / Founder World Nutella Day. MBA Alumni Advisory Board @ Santa Clara University.

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